01 / 03
Product / Apple platforms / Television
CouchTV
Cable television from the FRITZ!Box on iPhone, iPad, Mac and Apple TV. One product, four screens.
couchtv.whitebalance.de ↗
CouchTV
Independent / International
Est. 1996
It’s a project- based world.
Ideas, products and communication.
Assembled project by project.
01Projects
Current projects.
Three different formats. One shared approach: make the thing, learn from it, keep improving it.
02 / 03
YouTube / Short-form knowledge
Everything Explained
in 15 Seconds
Complex questions distilled into tiny visual stories. Fifteen seconds, one answer, no detour.
Watch on YouTube ↗
03 / 03
Publisher / Applied AI
Our AI Journey
Project stories, workflows and practical notes from real AI work. Including the useful parts, the wrong turns and what changed our minds.
publisher.whitebalance.de ↗
02Pool
Small is
beautiful.
A tiny core team, connected to a wide international network.
The constellation changes with the project. The standard does not.
CoreSmall and independent
PoolInternational specialists
TeamsBuilt around the project
03Agency
Projects shape
the team.
Since 1996, our work has moved through political marketing, coaching and European research. Today, projects bring strategy, communication and technology together.
01Strategy
02Digital products
03International projects
04Communication & PR
05Events
white balance — projects pool agency
Bremen · Est. 1996